Ruier Idea: pursue brilliance, create value
Enterprise Vision: become an excellent supplier in the automobile industry; let Ruier become Chinese Ruier and World Ruier some day.
Enterprise Mission:

• Satisfy the customer: continuously create more value for customers.

• Satisfy the employee: carry out humanized management; let employee achieve individual value, accomplish the sense of satisfaction and achievement, and fully enjoy the fun of work.

• Satisfy the society: repay the society, serve the country, and make the world better.

Enterprise Value: sincerity, saving, honesty, unity
Enterprise Spirit: learning, innovation, hardworking, pragmatism, and surpassing
Behavior Criterion: loyalty, duty-devotion, law-abiding, executive ability
Talent Concept: select employee having both outstanding ability and noble character, emphasize practical results, make innovations, and place the right talent in a right position.
Customer Philosophy: follow the interests of customers; customers are always right.
Management Idea:

1. Human-oriented, build excellent enterprise culture, raise management executive ability, carry out performance evaluation, and establish good excitation mechanism.

2. Strengthen cost control, speak with the data, stop wasting, carry on the evaluation upholding the principle of open, fairness and justice, and standardize the measure of target.

3. To meet the requirement of customers and regulations is the standard for us to improve product and technology.

                                                                                                                                                                                             Ruier Auto Parts Co., Ltd